Numbers of Visitors

The museum likes to know its visitors. This is why there has been carrying out audience research since 1993. Every month TNS NIPO questions a representative section of the museum’s visitors where they come from, the reason for their visit and their experience of it.  TNS NIPO presents an annual summary of the data it collects. Below is a selection of the most important facts about visitors to the Van Gogh Museum.
YearNumber of
visitors
Number of
Dutch visitors
Percentage of
Dutch visitors
Average
age
2013
1,448,997n/a*n/a*n/a*
2012
1,481,977n/a*n/a*n/a*
20111,600,298211,24013.2%32
20101,429,854142,98510.0%32
20091,451,139188,64813.0%33
20081.474.816191,72613.0%32
20071,559,783202,77113.0%32
20061,677,268201,27212.0%32
20051,417,096235,23816.6%38
20041,338,105235,50717.6%37
20031,341,586136,84210.2%33
20021,592,771270,77117.0%38
20011,276,309130,18410.2%34
20001,312,204153,52811.7%34


* In 2012 and 2103 the research didn't take place.

For more information, please send an e-mail to info@vangoghmuseum.nl.

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